Well, she’s been having a conversation with other ‘tweeters’ about this very subject. @John_Di_Lemme suggests that “Motivation is the Internal Honorable Drive to Fulfill Your WHY”.

My ‘take’ on this is that motivation is the expression of our desire to fulfill our ‘why’ – at some level our reason for being and doing.

In my coaching work, be it with people from big corporates or independent business owners, I find that the biggest success comes when the coachee changes the way they see themselves – their perceptions change at the ‘Identity’ level, which I believe sits deeper than somebody’s ‘why’.

So, if you are an independent business owner for example, and like many you struggle from time to time to make headway, even though you really do know what you should be doing to achieve the success you want, there is something about the way you see yourself that is congruent with your current reality – not achieving the success you consciously want is feeding some aspect of your identity.

To put it crudely, at a deep level you don’t see yourself truly as that person who has the outcomes you say you want. For example, consider when I’m developing leadership capabilities in people such as in large corporates or people looking to lead a downline network in MLM. Until they truly see themselves as being a leader such that it is part of everything they think, feel and do, instead of just acting the part of a leader from time to time, the desired changes in behaviour will not emerge and stick with the coachee – there will be insufficient change in their behaviours.

Now let’s go back to being a successful independent business owner. Until you fully take on the identity of the successful person you say you want to be, you’ll not likely achieve the outcomes you want – no matter how many workshops, courses and gurus you buy in to. Could this be one big reason why 95% or more fail to success with an on-line business?

If you want to find out a little more about this concept, research Robert Dilts and the concept of Neurological Levels – there’s plenty available through Google.

I’d love to know what YOU think!

Cheers

Martin

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I think this is an area we can all benefit from giving more thought to. In a nut shell it’s about evaluating the compensation plan from an MLM company – ‘cos what works for somebody else may not necessarily work for you!

Cheers

Martin

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The first big obstacle for many to overcome is one of mindset – the need to treat your second income as a business instead of treating it as a hobby. That said, there are aspects of hobbies that make them attractive, and that can be carried forward in to making running a second income more attractive.

When you treat your second income as a hobby instead of a business it means you pick it up and drop it, just like a hobby. It is almost impossible to develop a big enough base of loyal customers on which to have any reasonable sustained income.

I did ‘this’ myself in the very beginning: I said to myself “Martin, this is a second income, you’re going to spend much less time on it than your main job, you’re doing it from home in your spare time. Enjoy it, and don’t think of it as work (that’s your day job!), but more like a hobby…” And I’ve seen stacks of others take the same view as well.

WRONG!! A hobby is a hobby. This means you can pick it up and drop it whenever you like, and the consequences are measured somewhere around the ‘zero’ mark.

You CAN NOT do this with a second income that has any meaning and significance for you. Successful businesses are run like business but this doesn’t mean there is no room for fun and enjoyment. Very successful owner-managed business are usually full of fun and enjoyment – the two seem to go together!

Cheers

Martin

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And I’m always curious about the claimed 95-97% of people who start out in network marketing, multi level marketing and internet marketing and fail to achieve what they really want.

I’ve been thinking about why this might be – I’ve come up with a number of contributing factors.

Some you will know.

But I bet this is one you don’t – THEY TRY TO COPY THE GURUS TOO CLOSELY!!!

Read the full article here.

With best wishes,

Martin

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I do a lot of work with corporates, traditional marketing functions, and generally they just don’t get ‘it’ just yet. And they need to. They will, or they’ll die – it’s that simple.

So, Web 2.0 – what IS the big deal?

That’s what this article is about – in overview form.

The killer point is this, quoting Dave Evans from the introduction to his book Social Media Marketing: An Hour A Day

about the fundamental paradox of giving up control – you can’t control conversations that aren’t yours – and simultaneously gaining influence by becoming a respected member of the communities that matter to you.

So, grab a coffee, have a read. It is a big deal, and it’s the way of the future.

When paradigms shift (and this is one of those times) then all players go back to Square 1. Especially the big players…

Have a great one.

Cheers

Martin

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You can see my contribution to this discussion, plus the rest of the thread if you hop over to http://homebasedbusinessforums.com/forum3/11291.html

So beware!

And best wishes…

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Ever since I saw early signs for the impending economic storm, I’ve felt driven to create The Second Income Manifesto, also known as the MLM / Network Marketing Manifesto.

And now it’s here, available to all, for free download, from
http://www.thenetworkmarketingmanifesto.com/

After you’ve read and worked through this Manifesto, you will be in a fantastically better position to make an informed decision about your next steps towards starting, or significantly growing, a second income. This is as true of you are totally new to all of this, or an established mlm operator or MLMer.

The Manifesto is both an information source and a workbook, helping you to assess your own unique situation to figure out the next steps. There’s stuff here you won’t find anywhere else, as well as some of the more well known concepts and tools – I want this to be the most convenient way to access what you need.

Anyways, enough said here – you’ll find so much more about a home based business in network marketing, and what is in the Manifesto, plus details of how to freely get hold of our own copy.

Later, as you reflect on what you have read about and in the Manifesto, your mind will be racing with all the possibilities that become known to you – almost too pumped to sleep, glad that you did download your copy…

Click on over to http://www.thenetworkmarketingmanifesto.com/ now!

Cheers

Martin

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